We’ve reimagined dessert with our first line of cake mixes—just as indulgent as you remember, but made with fruits, vegetables, and whole grains. No sugar crash. No restrictions. No preservatives. No artificial colours, to name a few. Just joy you can feel good about, made for real life and lasting habits. But don’t worry—we’re not expecting you to live on cake alone. No cake fatigue allowed! More product lines are on the way because variety is the spice of life—even for dessert lovers.

Proudly made in Canada, Iconicake manufactures all of its innovative products using both locally sourced and carefully selected global ingredients that meet rigorous Health Canada and FDA standards for quality and safety.

At the moment, Iconicake products are available online and in select independent health food stores and cafés across Quebec. We're also working hard to bring Iconicake to retail shelves across North America—stay tuned!

Our headquarter is located in Montréal, Québec, Canada.

Yes! All our products are indeed all plant-based from start to finish.

Iconicake's cake mix line is not gluten-free. We use a thoughtful blend of gluten-containing and naturally gluten-free grains to achieve the soft, fluffy texture you know and love. While we never use bleached white flour, our products are not suitable for individuals with celiac disease or gluten sensitivities. By prioritizing nutrient-dense grains and minimally processed ingredients, we're able to deliver the classic cake experience without compromising on taste or texture.

Iconicake's products are not certified kosher. However, all of our ingredients are 100% plant-based, with no animal-derived components used in our formulations.

After years of experimentation and hundreds of recipes, Iconicake founder Selva Balasingam perfected the art of transforming nutritious fruits, vegetables, and grains into cakes through a proprietary process that delivers the taste and comfort of your favourite childhood desserts—without the sugar crash or empty calories.

Absolutely! You can use any plant-based milk or oil you like—almond, oat, coconut, or whatever suits your taste. Prefer butter instead of oil? Go for it! Our products are flexible and easy to customize to your preferences.

Absolutely! Our cakes are soft, moist, and fluffy—just like the treats you remember. Because indulgence should never mean sacrificing texture or taste.

Iconicake isn't your typical cake mix. We use a blend of superfood fruits, vegetables, and wholesome grains to create a dessert that's as nourishing as it is delicious.

Imagine combining a greens powder with a cake mix—that's the kind of ingredient philosophy behind Iconicake. While many wellness products can cost $50 or more, we've worked hard to make nutritious indulgence more accessible. At approximately $2.50 per serving, you're getting real ingredients, meaningful nutrition, and the comfort of cake in one package. It's not just dessert—it's a smarter way to indulge.

We love to celebrate with limited-edition flavors for special occasions! Follow us on social media and sign up for our newsletter at the bottom of the page, so you don’t miss out.

Our vanilla extracts come from rare, high-quality beans sourced worldwide. They’re soaked in premium alcohol to preserve flavor—guaranteeing a rich, lasting taste that elevates every cake.

Unopened bags of Iconicake cake mix can have a shelf life of up to 24 months when stored in a cool, dry place away from direct sunlight and moisture. Please always check the best before date on the package for accuracy.

Yes! Multiple shipping options are available. Simply proceed to checkout to view and select your preferred shipping method.

Oh no! We’re sorry to hear that. Please email us at inquiries@iconicake.com with photos of the damaged items, and we’ll get it sorted ASAP.

We like to move fast! Orders are typically processed within 1–3 business days. Once your order ships, you'll receive a confirmation email with tracking information so you can follow its journey right to your doorstep.

Currently, we ship to Canada and the United States.

Shipping costs are calculated based on the total weight of your order, and the final shipping fee will be shown at checkout. The good news? We offer free shipping across Canada and the United States on orders over $100.

Any duties, taxes, VAT, customs clearance fees, or other import charges are the responsibility of the customer. Customs regulations vary by country, and these fees are determined by your local authorities. If you are unsure about the duties or taxes that may apply to your order, we recommend contacting your local customs office before placing an order. This can help you understand any potential charges and avoid surprises at delivery.

Please note that customs clearance procedures may occasionally cause delivery delays, which are unfortunately beyond our control.

Orders usually process within 24 hours, but if you contact us within 3 hours of submitting your order, we’ll do our best to help. Email inquiries@iconicake.com with your order number as soon as possible

We absolutely do! Sharing is caring, and we love sharing our creations with you. We’ll let you in on a little secret, though: orders over $100 often receive a few extra surprises!

As a young company, we're excited to be reaching out to wholesalers who want to stock Iconicake goodies on their shelves. If you're a wholesaler, thank you for your interest in carrying our treats and joining us on our mission to revolutionize the dessert aisle! Please reach out to us here!