Cake made better—with fruits, veggies, grains, and zero guilt.
Same great taste you know and love, powered by real ingredients.
You just upgraded dessert and your taste buds are about to thank you!
You just upgraded dessert and your taste buds are 
Same great taste you know and love, powered by real ingredients.
We reinvented cake with wholesome ingredients that are seriously delicious and surprisingly nourishing. Imagine salad in the form of cake, you’re welcome.
Iconicake has so much to love and even more ways to enjoy it. Found your favorite flavor? Time to bake away at home — and don’t forget to check out our fun novelty items too!
Welcome to the Club!
A whole lot of cake, a dash of fun. Join the Iconicake Club for giveaways and delicious surprises.
Dessert is made for indulging - but have you ever heard of cake made from real veggies and fruits? Nope. We’re proud to be the first to combine the best of both worlds. With quality ingredients like these, you can treat yourself anytime - whether it’s breakfast, lunch, or (if you’re living dangerously) dinner!
Sometimes you have to experience it to believe it
Sure, there are plenty of cakes on the market. But only ours shows you what guilt-free indulgence really tastes like.
